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Beautifully Formed – An intro to iCandy World

12th January 2015

A Family Affair

iCandy, a British family business, produce award winning luxury pushchairs which represent the best start a parent can give their child. Business at iCandy is a family affair; Brothers Bradley and Warren Appel absorbed manufacturing knowledge from their grandfather, Charles who founded a fashion company in 1933. With over 80 years of manufacturing pedigree and expertise, iCandy’s skilled designers continue to create on-trend products with fashion-forward colours that also provide great function for the modern day parent.

“The Vision people have of themselves as a new mother or father is changing. Wanting the best for their new-born is para- mount, but parents also want to invest in their own sense of style. Our fashion credentials have become an important part of the brand.” Martin Boyle, Managing Director of iCandy World.

One of iCandy’s most significant moments so far is creating the world’s first single-to-double pushchair in a single footprint and has proven to be the cornerstone of iCandy World’s success in the UK, and globally. The ‘iCandy World’ continues to expand as demand increases from parents around the globe who want to experience the iCandy edge.

The Peach 3 was introduced earlier this year and became the 3rd generation of the iconic Peach pushchair – now even more versatile, stylish and functional than ever before. Designed so perfectly to fit around you and your baby that it’s like one of the family. The Peach 3 can upgrade to a Peach Blossom (double mode) or Peach Twin (twin mode) in just a couple of clicks and is available in 8 fresh colourways.

Designed Excellence: The Designer Collection

Celebrating the 5th anniversary of the Peach pushchair, the designers at iCandy have created an exciting new collection, due to launch in 2015. The Peach special editions from the breathtaking ‘Designer Collection’ will include a Black Edition and a Classic. Representing the finest in British design with sporty- classic proportions and self-assured style, the Designer Collection demands attention.

That’s why nothing looks or feels like an iCandy and why the brand have recently decided to launch their lifetime warranty across the entire range of pushchairs. iCandy also believe their responsibility extends beyond travel systems, the brand strive to support parents and their children on their life journey wherever they are able to through patronage of key charities.

 

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